You’ve seen it - that random friend request from some stranger in the marketing industry. Or that comment on your insta to “collab.” You feel it… You know it’s coming… And you think... “AAAAAHHH! I'm about to be hit over the head with another bad sales pitch in my DM's! No, not again!” Discover your sales relationship and tap into your reign. Click to read the full blogspiration.
Grow or die?
While one of our core values as a company and for me personally is “Grow or Die” (hardcore, yes I know)... At the same time, even I get scared of the growth that is to come. Perhaps the greatest and most revered act of courage is knowing that you’re headed into a season of growth, and going forth and forward with it. Discover your courage and tap into your reign. Click to read the full blogspiration.
How to Become a Content Creation Queen
I don’t write content to write content. I don’t do it because I “have” to. I don’t make podcasts because it’s the latest coolest thing that all the “legit” coaches are doing. I didn’t start a Youtube channel to be cool or to get a Streamy or to be some “influencer.” I don’t send emails because I “need to stay in touch with my list.” Discover your ONLY reason and tap into your reign. Click to read the full blogspiration.
Connect Deeper this Season
For the first time in 2 years, I chose to NOT do like the rest of the world.Every year over Thanksgiving in the past, I have been glued to my computer frantically creating content and a Black Friday/Cyber Monday offer that, frankly, never really was in alignment, to begin with.I’ll be honest. I created a lot of them out of a “scarcity mindset” - and I learned a hard lesson when you do that.They sold a whopping zero. Two years in a row.Yes, one year selling zero is a fluke. Two is a pattern.So this year, between moving into our new place - an actual apartment not an AirBnB - and jumping through all the hoops that went into that...It just didn’t feel aligned to throw out some bundle that wasn’t 100% from a place of service, trust, and faith.No one needs more stuff right now.Discover your connections and tap into your reign. Click to read the full blogspiration.
The #1 reason why people hire you.
“Why would anyone want to hire me? There are so many others in my industry. I just feel like I don’t compare.”“You’re right,” I said.Her mouth dropped open. I don’t think my client was expecting me to agree with her, when she was so used to me challenging her excuses.“Your industry is rapidly growing,” I continued, ”And, yes, there are definitely people way ahead of you, making more money, with larger followings.”“So how do I breakthrough?” she asked. I could feel her frustration through the Zoom screen.“Perhaps that’s the wrong question. Let me ask you this...Why did you hire me?”Without even a pause, “Well, your energy, and your background, and how you’ve helped other people. I just felt like you would GET me.” Discover your energy and tap into your reign. Click to read the full blogspiration.
How is Your Selfie of Service to the World
I was watching a documentary on Freud as I had my lunch. It was a day when Decky was in Pre-K and Spike was at the gym, so I could watch what others would call in my house “boring docuseries” or things that aren’t really appropriate for a three-year-old. Freud’s influence on modern culture is undeniable - from how we think about sex to how we think about ourselves. And while I’m more of a Jungian gal myself, when you think of psychoanalysis, it’s Freud who culturally first comes to mind. But, on the show, it was hypothesized Freud’s work was in part the catalyst to spark our current culture of narcissism filled with selfies, look-at-me-posting, and pictures of lunches. Discover inspiration and tap into your reign. Click to read the full blogspiration.
Why the Art of Receiving is as Important as the Act of Giving
When I first started my business, I marketed and worked with 99% women - fierce, badass, driven, ambitious women who wanted it all and who were willing to put their nose to the grindstone, do the work, hustle hard, pedal to the metal, push themselves until they broke down or burnt out, the go-go-goal-getters who were driven AF to move heaven and earth to do the work. Usually, it was from a place of giving, of service, of a desire to be more, do more, share more, serve more. It didn’t matter whether they were giving to 1300 students in an online course, or giving money, time, energy, to their kids, giving to everyone, everyone...except themselves. Giving from lack is not giving from love.
Discover the Magic of Your “Genius Zone”
If you’re experiencing a struggle right now in your virtual business with the dolla dolla bills flowing in - there’s no freaking excuse. A restaurant, gym, brick and mortar, or event-based business, yes, they’re getting hit hard right now. But if you’ve got online biz, or even a portion of your biz online and you’re not bringing in money now when MORE people are online and doing business online than ever before....then, it’s both because of what you’re doing and more importantly, it’s because you’re not BEING the dang thing consistently. Questioning yourself. Doubting. Delaying on doing those things. Getting mired in the spiral of “productive procrastination” - doing all the things - except for those in your genius zone.